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Protezione dati

Do Not Track

We use tracking and analysis tools to provide you with a a better customer experience and personalized content. More information can be found in our Datenschutzerklärung. You can turn off these tools with the switch located above this paragraph. Please keep in mind that this may restrict some functions needed for the use of Preloved.

Protezione dati

This information and our entire privacy policy apply for both our website and the services offered on Preloved, in addition to our apps for Android and iOS.

1. General Information

This privacy policy shall inform you about how Preloved deals with your personal data. In order to be able to provide the business model Preloved and its various function, it is necessary to be able to process some of your personal information. If you order any products, we need to use some of your personal information that is essential for the purchase and shipping process. These information will be passed on to comissioned service partners for the order handling to the extent required. Moreover, address and order data are collected and processed for our own marketing purposes. We solely pass on information for third parties‘ marketing purposes that are legally permitted (publicly presented or certain data that is summarised in lists).

In addition, we need your data as soon as you decide to offer your own products for sale on our website.

Generally, we obviously respect all applicable laws and regulations during all our processes that are concerned with the act of data processing. We want to remind you that you are able to disagree on the usage, processing and transmission of your personal data for marketing purposes at any time. In order to do this, you just need to send an informal notice by post (Mädchenflohmarkt GmbH, Königstrasse 49, 70173 Stuttgart) or by e-mail (

2. Log-Data

Each time our website is accessed, usage data is transferred via the respective browser and is also stored in the so-called „log files“. The stored data records include the following components: date and time of release, name of the accessed page, IP address, Referrer-URL (origin-URL from which you enter the respective website), volume of data transmitted, loading time, product, information about the version of the used browser. The users‘ IP address is deleted immediately upon completion of the page usage. The respective log file records are evaluated afterwards in an anonymised form. On this basis we are constantly trying to improve our services to create an user-friendly website as well as to find and rectify mistakes more rapidly and coordinate service capacities.

3. Data Processing for the Supply of Preloved

At Preloved you have the possibility to create your own account as well as a personal profile and fashion feed. The fashion feed provides you with updates concerning the topics you follow (e.g. brands and other sellers). Furthermore, we process personal information which you can voluntarilly share in your profile at Preloved (e.g. your clothing and shoe size).

By asking a question or giving a valuation, we process those information that your are releasing in the course of your evaluation or question.

Your given information can generally be managed, supplemented and/or deleted within your profile settings („My Wardrobe“).

4. Data Processing during Online-Shopping

At Preloved you can order charged fashion articles. In this context, we process personal data for order fulfilment and especially for processing your order, shipping your products, conducting payment and in case of guarantee claims. For those purposes, we particularly process your name and surname, gender, date of birth, shipping and billing address as well as your e-mail address.

For the contract implementation and settlement, your data will be only transmitted to third parties if it is necessary for either contract implementation or settlement or upon your prior consent. In the course of contract implementation, our comissioned service partners (e.g. DHL as a transportation company) exclusively receivs the information that is necessary for their order fulfilment.

5. Newsletter

When registering for our newsletter, your e-mail address will be used for the purpose of sending e-mail advertising. For this purpose, we obtain your approval via the double-opt-in method. You are able to revoke your approval at any time and without any further costs or future consequences. In order to revoke your approval, you just need to press the „unsubscriber“ link in the newsletter.

6. Cookies and Google Analytics

We use cookies on different pages in order to make a visit to our website more attractive and enable you to use certain functions. Cookies are small text passages, that are stored on your computer. They enable us, for instance, to show you the contents of your shopping basket across different web pages so that you have an overview about how many items you have in your shopping basket and also about your current purchase value. Other cookies remain on your computer even after the end of your browser session, and enable us to identify your device when you visit us again (so-called permanent cookies). Especially this kind of cookies serves to make our services user-friendly as well as more effective and secure.

If you access our website for the first time or visit it after the expiration time of the cookies, we will inform you one more time about our use of cookies. With your further usage of Preloved, you agree with the storage of cookies in your system.

Of course, you can set up your browser in order to avoid the drop of cookies on your hard drive. The „Help“-function in the navigation bar of most web browsers explains how to stop your browser from accepting new cookies as well as avoiding new ones and how to block them.

This website uses Google Analytics, a web analysis service of Google Inc. („Google“). Through your agreement with the usage of cookies, you agree to the processing of your personal data by Google in the previously described way and for the priorly stated purposes. Your are able to disagree with the collection and the usage of your IP address through Google Analytics with effect for the future at any time. For more information concerning this topic, please visit:

You are able to deactivate the tracking functions of Google Analytics in the settings of our apps for iOS and Android devices. You will, however, possibly not be able to use all functions of this website entirely.

7. Social Plugins (Facebook Login & Facebook Remarketing)

Preloved offers you the opportunity to log in for its services with your Facebook account (the so-called Facebook Connect function). Facebook Connect is a service offered by the social network Facebook which is operated by the Facebook Inc. (1601 S. California Ave, Palo Alto, CA 94304, USA („Facebook“)). In this case, an additional registration for Preloved is not necessary. For the login you willl be redirected to the Facebook Website on which you are able to log in with your usual user data. This way, your Facebook profile and the services offered by Preloved are connected. Through this connection, Preloved automatically receives the information from facebook on which transmission you have agreed before. We use this information in order to identify you during your usage of Preloved. For more information about Facebook- Connect and the privacy settings, please visit:

Preloved uses the remarketing function offered by the Facebook Inc. (1601 S. California Ave, Palo Alto, CA 94304, USA („Facebook“)). By means of this function, Preloved is able to precisely address you with advertising by sending personalized and interest-related Facebook-Ads as you visit the Facebook website. To conduct this function, Facebooks‘ remarketing tag is implemented on the website of Preloved.

Through this tag, a direct connection to Facebooks‘ servers can be established when visiting the website. Therefore, information about those pages of Preloved you visited, is being transferred to the Facebook server. Facebook, in return, assigns those information to your respective Facebook account. Please find more information about the collection and usage of data through Facebook and your privacy protecting rights and possibilities concerning this matter at: If you do not want Facebook to assign its collected information directly to your Facebook user account, you are able to deactivate the remarketing function
. Please note that this exclusively applies to our website and the used browsers.

8. Your Rights: Information, Correction, Deletion, Blocking, Transferability

You can demand information about your stored personal data through Preloved at any time. Please send requests in writing or other text form regarding your matter to our customer support either by post ( Mädchenflohmarkt GmbH, Königstrasse 49, 70173 Stuttgart) or by e- mail (

Futhermorer, you have the possibility to have personal information corrected, blocked or deleted at any time as long as the legal requirements to do so are fulfilled. In the case of incorrectness, your storaged data will be corrected immediately after we have received your notification. For the correction you can contact the postal and mailing address above. In addition, you are able to adapt the personal information given in your customer account at all times.

Personal data will be deleted if: the collection or proccessing has been inadmissable from the very beginning; the processing or usage turns out to be unlawful due to a subsequently occuring reason; the respective informatin, for the purpose of processing data or usage, is not essential any more.

Solely data that is necessary for the conduction of receivable duties as well as data necessary for the enforcement of rights or data for which there is a legal retention obligation, is excluded from deletion. Such kind of data, however, is blocked.

In addition, you can request the transmission of your data. For this reason, we provide an export file upon request.

According to the legislator, we have 4 weeks of time to process enquiries.

9. Responsible Authority

For questions, information requests, applications, complaints and criticism regarding our privacy policy pleace contact the following responsible authority:

Mädchenflohmarkt GmbH
z.H. Thorsten Lückemeier
Königstrasse 49
70173 Stuttgart

We, as the responsible entity, reserve the right to amend or update our privacy policy at any time with regard to the applicable privacy laws and regulations. Current state is May 2018.

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